B2B Data Sourcing & Partnerships
DataZn is a B2B data sourcing agency that connects companies with the datasets they need while helping data providers expand their distribution. They operate as a bridge between data buyers and sellers, sourcing hard-to-find datasets across firmographic, technographic, intent, and niche markets.
Their hands-on approach enables companies to access the right data quickly without building complex partnerships internally.
DataZn works with growth-stage and enterprise companies looking to fuel sales, marketing, and product teams with high-quality data — as well as data providers aiming to expand their reach. They focus on:
B2B Data Sourcing
Hard-to-find datasets across all data types.
Partnership Facilitation
Bridging data buyers and sellers efficiently.
Qualified Buyers
Connecting providers with the right accounts.
DataZn uses PredictLeads to identify companies showing strong growth signals and potential data demand. They leverage two key signal types:
Job Postings
Hiring trends and growth indicators that surface companies actively investing in data infrastructure.
Similar Companies
Expanding target lists through lookalike discovery beyond the obvious accounts.
Pull signals from PredictLeads
Growth signals and job posting data are fetched and piped into Clay.
Enrich and filter in Clay
Company lists are enriched and target accounts identified based on signal strength.
Expand with lookalikes
Prospect lists grow using similar company discovery beyond obvious targets.
Launch signal-qualified outreach
Campaigns are built around accounts that match the growth signal criteria.
Scenario
For a data provider client, DataZn uses PredictLeads job data to identify companies hiring for data or analytics roles — a strong indicator of active investment in data infrastructure. They combine this with similar company discovery to expand beyond obvious targets.
Outcome: more relevant prospect lists and improved engagement compared to traditional list-building approaches.
DataZn is currently focused on execution and partnerships rather than public content. Their primary effort is growing lead generation and data partnership collaboration — with co-marketing and joint case studies as the main channels for external visibility.
DataZn is open to:
Co-marketing
LinkedIn, blogs, webinars.
Case Studies
Joint initiatives and joint storytelling.
"PredictLeads gives us a real edge when it comes to identifying companies that are actively growing and likely in the market for new data solutions."